Digital Marketing Blog

SEO Tips That Won’t Break the Bank

Dec 29, ’24 | Written by KEF Content Team

You’ve already built a great business. It’s time to make sure people can find it. You don’t need to spend a fortune to make your website rank highly on Google. In fact, some of the best techniques don’t cost much at all.

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Why Your Leads "Bounce" (& How to Keep Them)

Nov 06, ’24 | Written by KEF Content Team

Ever land on a website then hit the back button right away? That’s 'bouncing', and it happens a lot more than it should—in some cases up to 90% of the time. Let’s talk about why this happens—and four things you can do to stop it.

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The Power of Outsourcing Lead Generation for Small and Medium-sized Businesses (SMBs)

May 29, ’23 | Written by Scott Crumpler

In the rapidly evolving world of business, small and medium-sized businesses (SMBs) face unique challenges and opportunities. At the top of their priority list is often the crucial process of lead generation — the identification and cultivation of potential customers. For SMBs to thrive in today's competitive landscape, they must have a robust lead generation strategy. However, in many cases, it's in their best interest to outsource this function rather than handle it in-house. In this blog, we'll dive into the reasons why SMBs should consider outsourcing their lead generation efforts.

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